Breakage refers to tickets or vouchers that are sold but never redeemed by guests. In the attractions and tours industry, breakage usually occurs when guests purchase tickets in advance but do not show up, or when bulk and promotional tickets go unused.

In an all-in-one booking platform, breakage can be tracked and managed through:

• Reporting tools that show sold vs. scanned tickets.

• Timed-entry monitoring to identify no-shows.

• POS and OTA integrations to capture unused partner or affiliate sales.

• Accounting features that record breakage as deferred or realized revenue depending on local regulations.

• Analytics dashboards that measure no-show rates and help operators adjust forecasting.

While breakage can represent extra revenue since the ticket is sold but not used, high breakage rates can indicate problems with scheduling, guest communication, or accessibility. Operators often use reminders, flexible rescheduling, or automation tools to reduce breakage and improve guest satisfaction.