Guest experience refers to the overall impression and satisfaction a visitor has with an attraction or tour, from the first interaction through the visit and beyond. It includes everything from the booking process to check-in, staff interactions, safety, activities, and post-visit follow-up.

In an all-in-one booking platform, guest experience can be improved through:

• Seamless booking engines and mobile-friendly checkout.

• Automated confirmations, reminders, and waivers that reduce friction.

• Resource scheduling to prevent long wait times or overbooking.

• Feedback forms and exit surveys to capture insights.

• Personalized offers and communications that build loyalty.

A strong guest experience not only boosts satisfaction but also drives repeat visits, referrals, and positive reviews.