A dashboard is a centralized interface that displays real-time data, metrics, and insights in a visual format. In the attractions and tours industry, dashboards help operators quickly monitor bookings, revenue, rentals, staffing, and channel performance without needing to dig through raw reports.

Within an all-in-one booking platform, dashboards may include:

• Sales & revenue tracking → total bookings, average order value, and daily/weekly performance.

• Channel breakdowns → POS, website, and OTA bookings compared side by side.

• Rental utilization → availability and usage of bikes, ATVs, kayaks, or other equipment.

• Resource scheduling → staff assignments, capacity, and operational bottlenecks.

• Guest data & analytics → demographics, repeat visits, and marketing attribution.

A dashboard provides operators with a snapshot view of business health, enabling faster, data-driven decisions and improved guest experiences.